About us

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We are a young team of passionate sport optics and outdoor enthusiasts dedicated to our goal. That is to guide you with expertise and dedication towards the best choices in optics, mounts, and other accessories. We achieve this through continuous training and hands-on product testing. Within our team, we treat each other with genuine care and respect, fostering an environment where everyone feels valued and supported. We share our vision while having fun working together.

As an authorized distributor for over 40 brands, we’re based in Slovenia (European Union) and ship all parcels from our warehouse. Although we started with selling sport optics, we’ve gradually extended our offerings to include mounts, accessories, clothes, shoes, reloading equipment, and more.

You can find our products across multiple online stores to make navigation easier and ensure we offer only the products tailored to each customer group. Currently, we have Reloading Trade, Hunting Trade, and Optics Trade up and running. In the future, we plan to introduce additional online stores, such as Birding Trade, Scope Mounts Trade, Shooting Trade, Outdoor Trade, and Knife Trade.

Company information

Optics Trade d.o.o.

Pirnikova ulica 5
2310 Slovenska Bistrica
Slovenia, EU

Registered at District Court in Maribor
Identity nr.: 3886824000
VAT nr.: SI84506237
Initial capital: 9.000,00 €
IBAN: SI56 1010 0004 9144 269
BIC-Swift: BAKOSI2X
Banka Intesa Sanpaolo d.d., Pristaniška ulica 14, 6000 Koper

Mail: [email protected]
Phone: +386 31 770 520

WE HELP YOU DECIDE

Our main goal is to our customers choose the right product for their needs - either by 1 on 1 personal assisting or by creating valuable content that helps you choose by reading, watching and educating. 

OUR VISION

Optics Trade aims to create a world where customers feel completely at ease and free from any concerns before making a purchase.

OUR MISSION

Continuously searching for new ways and tactics to help customers choose.

OUR VALUES

Integrity
We are honest and transparent to our customers, each other and to our business partners. 

Unbiasedness
We are fair and objective in our spoken and written content, without favoritism.

Kindness
We are demonstrating compassion, empathy, and respect towards all - customers, employees, and partners.

Customer Satisfaction
All of these values result in customer satisfaction which is our highest priority.

Our history

Our story at Optics Trade is one of passion transforming into business. It all began in 2009 when our CEO, Teodor, started a blog called Optics-info, filled with articles and reviews of sport optics. Fueled by a wealth of experience and a deep love for these products, Teodor naturally transitioned to launching our online store in 2011. From humble beginnings at a dining table, we've grown to occupy over 400 square meters of our headquarters in Slovenska Bistrica.

How do we support you?

The Internet has made the world a global village, and we at Optics Trade are proud to be part of it. We offer worldwide shipping, and when we say we ship everywhere, we really mean it. We sent products to over 150 different countries, occasionally to places we never even knew existed. Our logistics department often dreams of personally delivering orders to the Caribbean islands!

Our shipments are meticulously packed to prevent any damage, and in the unlikely event of damage or loss, all shipments are fully insured. You can read more about our shipping methods here. We offer a variety of payment methods to make your shopping experience as convenient as possible. Learn more about payment options here.

Our customers' satisfaction is paramount to us. In any unpleasant or unexpected situation, you can always count on us to resolve the issues promptly. Our returns and warranty policies are designed to be fair and straightforward, ensuring you can shop with confidence. But don't just take our word for it—check out our reviews on Trustpilot and Trusted Shops to see what our customers have to say about us.

Working hours

We are available by phone, email or at the store location, with working hours from 8 AM to 6 PM during the week and from 8 AM to 12 PM on Saturdays.

Monday 08:00 - 18:00
Tuesday 08:00 - 18:00
Wednesday 08:00 - 18:00
Thursday 08:00 - 18:00
Friday 08:00 - 18:00
Saturday 08:00 - 12:00
Sunday Closed

Please note that our office is also closed for the following national days:

January 1st 2024: New Year's Day
January 2nd 2024: Day after New Year's Day
February 8th 2024: Prešeren Day
April 1st 2024: Easter Monday
April 27th 2024: Resistance Day
May 1st 2024: May Day Holiday
May 2nd 2024: May Day Holiday
June 25th 2024: Statehood Day
August 15th 2024: Assumption Day
October 31st 2024: Reformation Day
November 1st 2024: All Saints' Day
December 25th 2024: Christmas Day
December 26th 2024: Independence and Unity Day

Where to find us

Customers can visit us at our physical store in Slovenska Bistrica at Pirnikova ulica 5 to see and try out the products we have in stock (during working hours above). Our amazing sales team is always ready to help you find exactly what you're looking for and offer expert advice. Our store boasts the most complete range of sports optics and mounts in this part of Europe, with hundreds of different models of riflescopes, binoculars, mounts, and other optical devices.

Instructions for customers arriving via highway:

In the direction of Ljubljana - Maribor, take the Slovenska Bistrica JUG exit. In the 1st roundabout, take the 2nd exit. In the 2nd roundabout, take the 2nd exit. In the 3rd roundabout, take the 2nd exit again. Turn left immediately after the exit (after MOL petrol station). Drive forward for 150 m. On your left, you will see a tall yellow building. That's us!

Our activities

Our company's activities focus on managing the following areas: marketing, sales, web store, purchasing and logistics, and accounting.

Our marketing activities comprise solving customers’ dilemmas, sharing useful content, market expansion, and SEO (Search Engine Optimization). Continuous training and in the field product testing make it easier for us to achieve the objectives within this field.

Our sales are based on providing expert advice. Even though Optics Trade is an online store, customers can pay us a visit in Slovenska Bistrica where testing of the products in stock is possible at our showroom. We provide quality after-sales services since we believe that these are the foundation of every competent e-commerce shop.

We make sure to constantly update the web platform of our store, so that optimal user experience is guaranteed.

Inventory optimization and fast order processing compose our activities in the field of purchasing and logistics.

In the field of accounting, we strive towards compliance in operations in Slovenia and abroad, constantly monitoring the analytics to improve ourselves.

We do not forget about encouraging friendly relationships and a relaxed atmosphere while on our path towards the goal, since working in a positive environment makes our jobs more than just a mere nine-to-five. That is ensured by our management.

But the list of activities does not stop there. Recently, our team has stepped into the world of film, premiering our first short thriller movie Double Deal at Kino Slovenska Bistrica on September 2, 2023. You can learn more about the project at the following link: Optics Trade Film